Customer text templates for pool and spa service
The general templates with pool and spa details filled in: what to ask about the water and the equipment, a parts-delay update, and review asks for clients on your route.
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First contact and booking
Web lead reply (pool and spa)Text
Hi [first name], thanks for reaching out to [business] about [service]. A couple quick questions so I can give you a straight answer: 1. What are you seeing: cloudy water, equipment noise, not heating? 2. [Second question, e.g. "Pool, spa, or both?"] 3. What days/times work best for a visit?
Booking confirmation (pool and spa)Text
You're booked, [first name]. [Day, date], arrival window [window]. [Tech first name] will text when they're on the way. To help us get started fast: please unlock the gate to the equipment pad. Need to change it? Just reply here.
On the job
Waiting on a part (pump repair)Text
Hi [first name], quick update: the part we need ([part]) for your pool pump isn't in stock locally, so we ordered it. It should arrive [date]. I'll text you as soon as it lands to schedule the return visit.
Reviews
Review ask after a two-visit repairText
Hi [first name], thanks for your patience while we waited on the part for your pool pump. It's all fixed up now. If you have a minute, an honest Google review would mean a lot: [review link]
Route client review askText
Hi [first name], we've been taking care of your pool for [3 months] now, and we really appreciate it. If you've never left us a Google review, we'd be grateful for an honest one: [review link]. Already did? Thank you!
End of season wrap-upText
Hi [first name], that's a wrap on the [year] season. Thanks for having [business] take care of your pool. If you have a minute, an honest Google review would help us a lot heading into next year: [review link]
Google's review rules (not legal advice): don't offer discounts, gifts, or anything else in return for a review, and don't ask only the customers you think are happy. Ask everyone the same way. Never write reviews for yourself. Google's policies change, so read the current version yourself before you set up a routine.
Repeat work
Opening or closing reminder (text, needs prior opt-in)Text
Hi [first name], it's [name] at [business]. Opening and closing service is easier to book early in the season. Want me to save you a spot? [Booking link or "Just reply YES"]. Reply STOP to opt out.
Texting consent (not legal advice): get your customer's consent before you text them, and give a clear way to opt out of marketing texts, such as replying STOP. Replying to someone who just called you, or sending updates about a job they booked, is generally treated differently from marketing texts. Rules differ by state and country, and texting platforms set their own. When in doubt, ask your texting provider or a local adviser.
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25 copy-paste AI prompts for home-service owners: quotes, follow-ups, review asks, payment reminders, scheduling texts, and job write-ups. Works with ChatGPT, Grok, Claude, Gemini, or Copilot, free versions included. Enter your email and the PDF is sent to you.
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