How to ask customers for Google reviews (with texts to copy)

Hi [first name], thanks again for having us out for [specific job]. If you were happy with the work, a quick Google review helps other folks in [town] find us: [link]. Takes about a minute. Thank you!

Tip: Ask while the job is fresh. Naming the job shows a real person sent it.

Hi [first name], no worries if you're busy. Just bumping this in case it got buried: [link]. Thanks either way.

Tip: "Thanks either way" tells them there are no hard feelings. After this, stop.

Subject: A quick favor from [business]
Hi [first name],
Thanks again for trusting us with [specific job]. If you have a minute, would you share an honest review on Google? It helps neighbors in [town] decide who to call.
Here's the link: [review link]
Thanks,
[your name]
[business]

Tip: Same rules as the text version: ask everyone, offer nothing in return.

Hi [first name], it's [your name] with [business]. Thanks for having us out today for [the job]. If you have a minute, an honest Google review helps other folks in [town] find us: [review link]. Thank you!

Tip: The default ask. Send it the same day, from the truck or once you're home, while the job is fresh.

Hi [first name], [your name] from [business] again. Just bumping this in case it got buried: [review link]. Thanks either way.

Tip: Send once, 4 or 5 days later. Then stop.

Subject: Thanks for having us out, [first name]
Hi [first name],
Thanks for choosing [business] for [the job] today. We appreciate you trusting us in your home.
If you have a minute, would you leave an honest Google review? It's how a lot of people in [town] find a [trade] they can trust, and we read every one.
Leave a review: [review link]
Thanks again,
[your name]
[business] | [phone]

Tip: Good for customers who booked online or prefer email.

Subject: Re: Thanks for having us out, [first name]
Hi [first name], just a short follow-up in case my last email got lost in the pile. Here's the review link if you'd like to share your experience: [review link]. Either way, thanks for having us.
[your name]

Tip: Send once, 4 or 5 days later. Then stop.

Hi [first name], thanks for your patience while we waited on the part for your [system / appliance]. It's all fixed up now. If you have a minute, an honest Google review would mean a lot: [review link]

Tip: Send after the visit that finished the job, the same way you would for any other customer.

Hi [first name], just bumping the review link in case it got lost: [review link]. Thanks again for bearing with us on the part.

Tip: Send once, 4 or 5 days later. Then stop.

Thanks, [first name], your payment came through and you're all set. If you have a minute, an honest Google review would mean a lot to a small local business like ours: [review link]

Tip: Pair the ask with getting paid so it goes out on every job without extra thought.

Hi [first name], last note from me on this. If you'd like to leave a review, here's the link: [review link]. Thanks again for your business.

Tip: Send once, 4 or 5 days later. Then stop.

Subject: Receipt for [the job] (paid in full)
Hi [first name],
Your payment of $[amount] for [the job] came through on [date]. Thank you. Your receipt is attached, and there's nothing else you need to do.
One small ask: if you have a minute, would you leave an honest review on Google? It helps neighbors find us, and it tells us what we're doing right and what to fix.
[review link]
Thanks for your business,
[your name], [business]

Tip: Add your review link to your invoice template too.

Subject: One last note from [business]
Hi [first name], I'll keep this short. If you meant to leave a review and it slipped your mind, here's the link: [review link]. If not, no problem at all. Thanks again.
[your name]

Tip: Send once, 4 or 5 days later. Then stop.

Say: Thank you, that means a lot. I'll text you the link for a Google review, so you can leave one whenever you have a minute.
Text: Hi [first name], [your name] here. Thanks again for the kind words today. Here's that Google review link I mentioned, whenever you get a minute: [review link]. No rush at all.

Tip: This only changes when you ask. Every customer still gets your normal ask. Never hand them your phone or wait while they write it.

Hi [first name], just resending the review link in case it got buried: [review link]. Thanks again for having us.

Tip: Send once, 4 or 5 days later. Then stop.

That's great to hear, [first name]. Thank you! If you ever have a minute to share your experience on Google, here's the link: [review link]. We appreciate you.

Tip: Use when a customer texts or emails you a thank-you on their own.

Hi [first name], hope [everything] is still working well. Just resending that review link in case you want it: [review link]. Thanks!

Tip: Send once, 4 or 5 days later. Then stop.

Hi [first name], thanks for calling [business] again for [the job]. We really appreciate you coming back to us. If you've never left us a Google review, we'd be grateful for an honest one: [review link]. If you already have, thank you!

Tip: Long-time customers often never think to leave a review because they already know you.

Hi [first name], just bumping the review link from the other day: [review link]. Thanks for sticking with us.

Tip: Send once, 4 or 5 days later. Then stop.

Subject: Thanks for sticking with [business]
Hi [first name],
You've had us out [number] times now, and we don't take that for granted. Thank you.
If you've never left a Google review, would you share your honest take? Long-time customers have seen how we handle the easy days and the hard ones, and that's what new customers want to know.
[review link]
If you've already left one, thank you. You don't need to do anything else.
[your name]
[business]

Subject: Re: Thanks for sticking with [business]
Hi [first name], a short nudge in case this got buried. Here's the link if you'd like to leave a review: [review link]. Thanks, as always.
[your name]

Tip: Send once, 4 or 5 days later. Then stop.

Hi [first name], we've been taking care of your [home / pool / yard] for [3 months] now, and we really appreciate it. If you've never left us a Google review, we'd be grateful for an honest one: [review link]. Already did? Thank you!

Tip: For cleaning, pool, lawn, and pest plans. Ask a few visits in, the same way for every client on the plan.

Hi [first name], just resending the review link from last week in case it got buried: [review link]. See you on [next visit date].

Tip: Send once, 4 or 5 days later. Then stop.

Hi [first name], that's a wrap on the [year] season. Thanks for having [business] take care of your [yard / pool]. If you have a minute, an honest Google review would help us a lot heading into next year: [review link]

Tip: Good for lawn, landscaping, pool, and seasonal HVAC plans. Send it to every client on the route.

Hi [first name], a short follow-up on the season wrap-up text. Here's the review link if you want it: [review link]. We'll be in touch about [spring].

Tip: Send once, 4 or 5 days later. Then stop.

Subject: Your [project] is all wrapped up
Hi [first name],
Your [project, e.g. new heat pump, roof, or panel upgrade] is officially wrapped up. Thank you for choosing [business].
A couple of things to keep handy: [warranty details / care tips]. Keep this email so you have it.
If you have a minute, would you leave an honest Google review? A big project is a big decision, and reviews help other homeowners in [town] make it.
[review link]
[your name], [business] | [phone]

Tip: Send after the final walkthrough, inspection, or final payment.

Subject: Re: Your [project] is all wrapped up
Hi [first name], one short follow-up. If you'd like to leave a review, here's the link: [review link]. Your warranty details are in the email below if you ever need them.
[your name]

Tip: Send once, 4 or 5 days later. Then stop.

Write a short text asking a customer for a Google review, using my notes below. Rules: thank them for the specific job, ask for an honest review, include my link, keep it under 300 characters. Don't offer anything in return, don't ask for 5 stars or a good review, don't ask them to mention anything specific, and don't make the ask depend on whether they were happy.
Customer first name: [name]
Job: [what we did]
Me: [your name], [business]
Link: [review link]

Tip: Leave out last names, addresses, and payment details. The AI doesn't need them.

Check this review request or reply against these rules: no incentives of any kind for a review; ask every customer the same way, with no screening for happy customers first; no pressure; don't ask for specific content or a specific star rating; no customer private details in a public reply; no promotions in a reply. List anything that breaks a rule and suggest a fix. Then give me a clean version.
Message: [paste message]

Tip: AI tools sometimes add lines like 'enjoy 10% off as a thank-you.' This prompt catches that. Delete anything like it.